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G-lock EasyMail Personal EditionG-Lock EasyMail is a professional bulk email sender software for targeted email lists building and bulk email campaigns creating at your own computer. You can easily manage opt-in mailing lists for your subscribers, create personalized messages such as HTML newsletters, e-magazines, account statements, reports, statistics, bills to your customers and send them with G-Lock EasyMail in just minutes.
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You can maintain your in-house mailing list without using any third party autoresponder list management service and so you don't need to pay any monthly fee. You can store your list safe and secure either on your computer, or in a remote database.
Using this bulk email program you can import your mailing list into the internal program database, or connect from G-Lock EasyMail to a remote database with your subscribers. G-Lock EasyMail can connect to any ODBC compatible database.
G-Lock EasyMail is the most cost effective and reliable way to do permission-based email marketing, create and send opt-in email newsletters in minutes! You can use our free WordPress Double Opt-In plugin to build your opt-in mailing list. This mailing list management plugin allows you collect subscribers using a double opt-in subscription method.
G-Lock EasyMail has 3 editions - Free Personal or Business - what makes this mailing list software very cost effective. While you have a small email list, you can use a free edition of G-Lock EasyMail as long as you want. As far as your list grows, you can invest either to the Personal or Business edition which provide you with more powerful features and capabilities.
Tips and Tricks on Creating Effective Email Marketing Newsletter.
1.Excite curiosity in the Subject line.
Subject is more important than you may think. It should contain a hint at what the reader will find in the message itself, provoke a curiosity and make the reader want to open and read the message. The curiosity pushes the recipient to go further and open your message.
2.Write as if you were talking to the person.
Your newsletter should not look an advertisement. It must be like a conversation as if you were telling a story to the reader. But don't write in an excessively familiar manner. Keep the golden mean. And email personalization is perfect.
3.Dont complicate the message format.
A lot of graphics, complex tables, and other advanced formatting are not good. Your email newsletter may end up in the recipients junk folder since it will look like a pure email advertisement.
4.Long but not boring.
A longer newsletter telling more about the product benefits is better. But make sure that your long story is not boring. Emphasize the most important paragraphs with bullets so they grab the recipients attention. Remember that people dont read emails, they scan them.
5.Place the links in the beginning, middle, and in the end of your email newsletter.
The marketers often forget to include the link in the middle of their email copy. But the middle link is also important. Your response rates will increase
6.Have a product picture? Send it.
A nice graphic (even if you tell about an intangible product) will tend to increase the response rate. For example, if you sell downloadable software, you can design a box with a nice cover presenting your software.
7.Offers and bonuses are very tempting.
Give your readers something for free. It may be a free e-book, e-mail course, software download or whatever related to your email marketing niche. But be careful - avoid the word FREE in your email message. FREE is the most attractive word in email marketing, it's also one of those that spam filters will likely detect to block your message.
8.Don't forget to give your contact information.
You can include your web site address, your email address, even the postal address of your company. A toll free number is also good. Some recipients may prefer to call and speak with a live person.
Tips for Successful Email Marketing Campaign
With a never-ending flow of spam on the Internet people are careful with every new message they receive. Some people immediately delete suspicious emails without opening them, others use anti-spam filters that block any email they consider as spam. Its great if you already have a list of subscribers, to which you are sending newsletters at a regular basis. People know who you are and most likely have your email address in their address books or whitelists, so your email is let through with no problems.
System Requirements:
1.Windows 98/ME/NT4/2000/2003/XP and Windows Vista;
2.20MB of Free Disk Space;
3.16/MB of RAM.
The screenshot of G-lock EasyMail Personal Edition:

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